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When Bad News for Some is Good PR for Others

October 29th, 2008 by Katelyn D'Eramo

Fill-A-Buster, photo from yelp.com

While watching the local news this morning, State Senator Dianne Wilkerson’s corruption charges were the main headlines as seen on the front pages of The Boston Globe, The Boston Herald and local televisions stations. However it was Fox 25’s morning crew that caught my attention.

Doug “VB” Goudie interviewed the owner of “Fill-A-Buster” restaurant in Boston where Senator Wilkerson allegedly accepted cash for bribes. The owner of the restaurant was almost ecstatic about the amount of free publicity (even if slightly negative) he was receiving because of the Wilkerson scandal. With pictures on the front page of The Globe and numerous mentions in local media, the owner couldn’t be happier, saying he was even going to frame the front page of today’s paper and possibly create a Wilkerson sandwich.

Will “Fill-A-Buster” have new customers coming in for a sandwich or breakfast meal to see the scene of the “crime?”

I know one thing’s for sure; “Fill-A-Buster” had a lot more press overnight and may owe Senator Wilkerson a thank you for any increase in business. Looks like someone’s bad news created a lot of good news for one local restaurant.

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This entry was posted on Wednesday, October 29th, 2008 at 5:58 pm and is filed under Politics, PR. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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