Tweets from the SNCR Symposium in Cambridge Friday
November 14th, 2008 by Tim Allik
You can check out my updates at www.twitter.com/timallik. The hash tag is #sncr.
www.communityofveterans.org public service tv spot very effective, shown at #sncr by Trace Della Torre.
#sncr – “Hero-oriented” messaging does not resonate with most veterans – they were there to help their fellow soldiers.
Trace Della Torre speaking at #sncr about the Veteran Support Ad Council Campaign. Hoping to achieve Smokey Bear status!
Good point by Albert at #sncr – Post-grads stay in touch with their grade school buddies now more than ever thanks to social media.
Data show that social media associates the keyword “Iran” more with Obama than with McCain.
Albert Maruggi says he’s seen reporters showing some political bias in their personal Tweets.
#sncr “Now is forever” – Whatever is online now will continue to be your brand unless you do something about it, according to Albert.
#SNCR Albert pointing out that the celebrity meme that the McCain campaign tried to impose on Obama backfired monumentally.
#SNCR fellows Emily Metzgar and Albert Maruggi delve into politics and social media with the Obama campaign as a backdrop.
#SNCR – Hotel Marlowe staff deserves a shoutout. Set us up with power extensions and a small roundtable for podcasting in record time.
This entry was posted on Friday, November 14th, 2008 at 12:50 pm and is filed under Events, PR. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.
November 16th, 2008 at 10:52 am
This was an experiment in live Tweeting. I’ve always said that it’s distracting and a waste of time and I hold my ground on that one based on my experiment.
Look at my two SNCR blog posts here on Tech PR Gems- one consisting of live Tweets, the other based on notes that I took during the second half of the event. I think you’ll agree that the post on community building holds more value. But I couldn’t have done it if I live Tweeted.
I found that live Tweeting distracted my thinking process. As I Tweeted I actually lost focus on the presentation. In contrast, as I took shorthand notes that only I could make sense of, my focus increased.
I’m already on the record saying that I’ve never gained anything of substance from reading live Tweets of events. Now I can say that I’ve never contributed any substance either.
November 16th, 2008 at 10:55 am
That’s not to malign either Albert or Trace, by the way! Each gave fantastic presentations and did some video interviews at the SNCR event, which I look forward to watching.
November 17th, 2008 at 12:54 pm
FWIW, I never read blog posts compiling Tweets. They just look weird. Nor do I try to Tweet everything I want to say at an event, it’s just too much for me (and for readers), especially with a number of people (like you) doing it better than me. Third, some people watching outside might like a little play by play, but adding opinion nd
Using Twitter search to view all Tweets tagged “SNCR” was more valuable in my opinion, to get a more rounded view of what’s going on.
November 17th, 2008 at 1:11 pm
I do enjoy following events I can’t make it to via others’ live-tweeting, if it’s done well. I live-tweeted the SNCR symposium (just the daytime) for the @SNCR twitter account, and SNCR got a good deal of attention and new followers because of it.
So I think it’s good for the event, good for the organization putting on the event (again, if done well, which I hope I did). I agree, however, that it diminished my own grokking of what’s being said. I’m thinking too much about “What can I Twitter based on this presentation?” and less about “What does this mean to me?”
November 17th, 2008 at 2:52 pm
Doug and Beth, thanks for sharing your thoughts. Doug, I agree that following via hash tags makes more sense (although I still find it disjointed and not particularly useful). Beth, you’re right that live Tweeting is good for the event from a promotional perspective.
I came at this from my own personal experience. I was hoping to use my Tweets as an outline for my blog posts – but this plan backfired on me.
The bottom line may be that it’s necessary to have dedicated Tweeters and dedicated bloggers — and not try to combine the two.