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	<title>Comments on: Traditional Media Gate Keepers Are Dying: What’s next?</title>
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	<link>http://techprgems.com/2009/04/traditional-media-gate-keepers-are-dying-what%e2%80%99s-next/</link>
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		<title>By: Maureen MacGregor</title>
		<link>http://techprgems.com/2009/04/traditional-media-gate-keepers-are-dying-what%e2%80%99s-next/comment-page-1/#comment-1198</link>
		<dc:creator>Maureen MacGregor</dc:creator>
		<pubDate>Fri, 19 Jun 2009 21:34:03 +0000</pubDate>
		<guid isPermaLink="false">http://techprgems.com/?p=1587#comment-1198</guid>
		<description>Good idea!  But there&#039;s Kindle&#039;s dirty little secret to consider.  Often times, no artwork (graphics, photos, etc.). With some books &amp; pubs, it doesn&#039;t matter so much.  Others (think &quot;Greatest Generation&quot;) it does, and the yes/no on photos, etc. seems to be inconsistent not just among publishers, but even day to day for specific publishers.  Surprising, because Kindle should be supporting flash video value-adds.  Go figure...</description>
		<content:encoded><![CDATA[<p>Good idea!  But there&#8217;s Kindle&#8217;s dirty little secret to consider.  Often times, no artwork (graphics, photos, etc.). With some books &amp; pubs, it doesn&#8217;t matter so much.  Others (think &#8220;Greatest Generation&#8221;) it does, and the yes/no on photos, etc. seems to be inconsistent not just among publishers, but even day to day for specific publishers.  Surprising, because Kindle should be supporting flash video value-adds.  Go figure&#8230;</p>
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		<title>By: Tim Allik</title>
		<link>http://techprgems.com/2009/04/traditional-media-gate-keepers-are-dying-what%e2%80%99s-next/comment-page-1/#comment-1193</link>
		<dc:creator>Tim Allik</dc:creator>
		<pubDate>Fri, 10 Apr 2009 19:38:58 +0000</pubDate>
		<guid isPermaLink="false">http://techprgems.com/?p=1587#comment-1193</guid>
		<description>Tom, good post. The &lt;i&gt;Globe&#039;s&lt;/i&gt; ombudsman has been promoting the idea of paying for online content, but I&#039;m very skeptical of that proposal. 

The smart, bold move is to get rid of print entirely. The costs of newsprint and other raw materials, production and distribution are enormous. This is the nut of the problem. When you take into account the fact that the vast majority of people under age 30 don&#039;t read print anymore regardless of price, print becomes completely absurd and unjustifiable. 

Cribbing an idea from the &lt;a href=&quot;http://www.businessinsider.com/2009/1/printing-the-nyt-costs-twice-as-much-as-sending-every-subscriber-a-free-kindle&quot; rel=&quot;nofollow&quot;&gt;Silicon Alley Insider&lt;/a&gt;, what the &lt;i&gt;Globe&lt;/i&gt; should do is shut down print entirely and provide every &lt;i&gt;Globe&lt;/i&gt; subscriber with a free Amazon Kindle. The &lt;i&gt;Globe&lt;/i&gt; could make a deal with Amazon to take a cut of any additional content downloads made by the reader -- books, magazines, etc. Advertising could be integrated into the &lt;i&gt;Globe&lt;/i&gt; pages on Kindle. 

GPS could be added to the device, so that readers could be delivered advertising messages and coupons that are directly relevant to their location. Reading the paper in a Starbucks? You get a special on French Roast coffee.  

Printing &lt;i&gt;The New York Times&lt;/i&gt; would cost twice as much as handing out free Kindles to all subscribers, according to the article. I imagine that the numbers would be equivalent for the &lt;i&gt;Globe&lt;/i&gt;.   

As Nicholas Carlson writes on Silicon Alley Insider, &quot;What we&#039;re trying to say is that as a technology for delivering the news, newsprint isn&#039;t just expensive and inefficient; it&#039;s laughably so.&quot;

Someone will wake up to this new business model one day, whether it be the &lt;i&gt;Globe&lt;/i&gt; or some other outlet.</description>
		<content:encoded><![CDATA[<p>Tom, good post. The <i>Globe&#8217;s</i> ombudsman has been promoting the idea of paying for online content, but I&#8217;m very skeptical of that proposal. </p>
<p>The smart, bold move is to get rid of print entirely. The costs of newsprint and other raw materials, production and distribution are enormous. This is the nut of the problem. When you take into account the fact that the vast majority of people under age 30 don&#8217;t read print anymore regardless of price, print becomes completely absurd and unjustifiable. </p>
<p>Cribbing an idea from the <a href="http://www.businessinsider.com/2009/1/printing-the-nyt-costs-twice-as-much-as-sending-every-subscriber-a-free-kindle" rel="nofollow">Silicon Alley Insider</a>, what the <i>Globe</i> should do is shut down print entirely and provide every <i>Globe</i> subscriber with a free Amazon Kindle. The <i>Globe</i> could make a deal with Amazon to take a cut of any additional content downloads made by the reader &#8212; books, magazines, etc. Advertising could be integrated into the <i>Globe</i> pages on Kindle. </p>
<p>GPS could be added to the device, so that readers could be delivered advertising messages and coupons that are directly relevant to their location. Reading the paper in a Starbucks? You get a special on French Roast coffee.  </p>
<p>Printing <i>The New York Times</i> would cost twice as much as handing out free Kindles to all subscribers, according to the article. I imagine that the numbers would be equivalent for the <i>Globe</i>.   </p>
<p>As Nicholas Carlson writes on Silicon Alley Insider, &#8220;What we&#8217;re trying to say is that as a technology for delivering the news, newsprint isn&#8217;t just expensive and inefficient; it&#8217;s laughably so.&#8221;</p>
<p>Someone will wake up to this new business model one day, whether it be the <i>Globe</i> or some other outlet.</p>
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