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Social Media Club Boston Event May 14

May 11th, 2009 by Tim Allik

The Social Media Club of Boston is having one of its famed, free events in just a few days, and you are cordially invited to attend.

On Thursday, May 14th at 6:30 p.m., SMC Boston will be discussing creative ways that big consumer brands are using social media across various media channels, and also how brands are facing the loss of control and other challenges created by consumer-generated video and blogs.

The event is hosted and sponsored by Hill Holliday.

The panel is moderated by Mike Proulx, Vice President, Interactive for Hill Holliday. Mike leads Hill Holliday’s Interactive Marketing Strategy Team.

    Panelists include:
  • Terry Lozoff – President, Street Attack
  • Ashley Randall – Senior Product Manager, TripAdvisor
  • Ken Peters – Vice President, Text 100 Public Relations
  • Vicki Rellas – CMO, Mom Central
  • Mike Spataro – Vice President, Visible Technologies
    1. Some of the campaigns and initiatives that will be discussed include:
  • Chili’s Integrated P.J. Bland’s Campaign
  • Best Buy @15 Challenge with Ashoka Youth Venture
  • IBM and Cisco’s social media initiatives
  • Mom Central’s campaign
  • FedEx, Vanguard, Kraft Foods, and Hormel, and more
    1. There are still a few free seats available. Reserve now!

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    This entry was posted on Monday, May 11th, 2009 at 2:24 pm and is filed under Events, Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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