New PRobecast Podcast: Using the Changing Media Landscape to Your Advantage
May 27th, 2010 by Joanna DiTrapano
Media consolidation isn’t only changing the face of media forever; it’s also having an enormous impact on the way we as PR professionals do business.
Recently, some of us at Topaz got together to discuss what these ongoing changes means for the public relations industry. Certainly they offer challenges, but also unique opportunities for creative communicators.
Take a listen. How has the changing media landscape affected you? Are you concerned, excited, both?
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