Podcast: Sam Whitmore on Media and Innovation with Tony Sapienza
June 18th, 2010 by Tim Allik
Sam Whitmore is concerned that the word “innovative” may be overused by PR executives, but he still thinks that real, genuine innovation is happening now in the technology world — and in the newsroom.
Sam is the founder and editor of Sam Whitmore’s Media Survey and is widely known as an authority when it comes to analyzing the tech media landscape — and predicting what’s next.
One of the reasons Sam is so good at what he does is this: Sam knows tech media from the ground up. A former media columnist for Forbes.com, Sam spent 14 years at Ziff-Davis Publishing, 12 at PC Week as a reporter, editor, columnist and editor-in-chief.
In the latest Topaz Partners PRobecast podcast, Sam sits down with Topaz Partners Co-Founder Tony Sapienza for a wide-ranging interview about the intersection of public relations and tech media in this era of rapid and continuous change.
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