PRobecast 116: Apple Tracking Users, AT&T’s Cell Sites in Remote Areas and Vet vs. Net
April 29th, 2011 by Alison Raymond
I’m back from vacation and taking over PRobecast once again! In this episode Renatta Siewert, Justin Martell and Caitlyn Smith join me in talking about the accusations that Apple tracks all users, AT&T being the first carrier to supply cell sites for remote areas and why you should bring your pet to the vet instead of WebMDing little Fido.
Steve Jobs finally breaks silence on iOS tracking – Last week, Apple was enduring some allegations of tracking users via your coordinates on a map, and saving it on your device as well as on any computer you may have synced the device. Naturally, several other rumors sprung from this, including comparing Android and iOS. Steve Jobs says Android tracks, iOS doesn’t, while the Wall Street Journal says iOS does track. What do you think? Who’s telling the truth? Will this hurt iPhone or iPod sales in any way?
AT&T prepares for disasters through 30-minute cell sites – AT&T is claiming it is the first carrier to supply a customer-deployable model for mobility recovery to help with disaster recovery and business continuity efforts. Businesses, public safety agencies and governments located in remote areas can now easily set up cell sites with the help of AT&T’s Remote Mobility Zone. The model can also be packed up in a small suitcase for easy travel. What do you think – will this help AT&T’s image? Do you think it’ll work in light of the many natural disasters scientists are predicting?
Are you a Google diagnoser? It could be dangerous for your pet – There’s no doubt that forums – whether it’s a review or Q&A, are helpful for people. But the same may not be true for your pet. WebMD and other such sites are helpful when a person can describe symptoms, but since your pet can’t speak, the reliability of such sites goes way down. Many veterinarians get nervous when people diagnose their own pets, and the argument is called “vet vs. Net”. Are there any other instances where you’d avoid the all-knowledgeable Google?
Now it’s time for the PRobecast PR Power Ranking – which is when we go around the room and pick the story that we think ranks the highest PR-wise – meaning any aspects of PR could be the reasoning behind the pick. Is it the story itself, good data that was used, what’s getting the most pickup, was it a good PR move the company made, etc.
This week – AT&T won! Since they have been in the media spotlight for negative issues such as the iPhone 4 mishap, shoddy service, etc., they have been working to improve their public image and these cell sites help to add a notch on their belts. Good work!
Who do you think should have won this week?
This entry was posted on Friday, April 29th, 2011 at 2:46 pm and is filed under Mobile, PRobecast, Security, Web. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.














