About Todd
- More information: http://www.morethanmarketing.net
Posts by Todd:
- PRobecast #75: Identity, Web 2.0 and the About Us Page, 11 Oct 2008 in PR
- CSR in a social media world, 03 Oct 2008 in Events & Marketing & Social Media
- New Marketing Summit, 03 Oct 2008 in Events & Marketing
- PRobecast #74: Friends, Twitter and Politics, 26 Sep 2008 in PRobecast
- PRobecast #73: Elections, Propoganda and PR, 21 Sep 2008 in PRobecast
- Oct 2: MassTLC Innovation2008 unConference, 17 Sep 2008 in Events & Tech
- Keeping the Blogosphere Spam-free, 17 Sep 2008 in Blogging
- PRobecast #72: Obama, Streisand and the risk of transparency, 29 Aug 2008 in PRobecast
- IT and business media say Topaz is #1, 15 Aug 2008 in Shameless Promotions
- PRobecast B2B Special #1: John Cass, 20 Jul 2008 in PRobecast
- Social networking is about people, not tech, 20 Jul 2008 in PR
- PRobecast #69: Google, National Public Radio and swearing, 19 Jul 2008 in PRobecast
- Don’t like swearing? GFY!, 14 Jul 2008 in Social Media
- Charting the future of social media, 09 Jul 2008 in Social Media
- Happy Anniversary, Tech PR Gems!, 07 Jul 2008 in Blogging & Shameless Promotions
- PRobecast Musical Interlude 2, 04 Jul 2008 in PRobecast
- Mashup: It’s not just for software anymore, 02 Jul 2008 in Events & Shameless Promotions
- PRobecast #68: Gloucester, Bad PR Jobs and Pay Gaps, 28 Jun 2008 in PRobecast
- Hancock: Superhero gets PR makeover, 25 Jun 2008 in PR
- How to build a killer social network, 24 Jun 2008 in PR
- PodCamp Boston is next month!, 23 Jun 2008 in Events & Social Media
- PRobecast #67: The A.P., Ownership and Measurement, 20 Jun 2008 in PRobecast
- Content vs. community: Which will rule?, 20 Jun 2008 in PR
- Engaging your customer, 18 Jun 2008 in Journalism & News & Commentary & Social Media & Web
- Summer Mashup, July 1st, 17 Jun 2008 in PR
- Change, 16 Jun 2008 in News & Commentary & Shameless Promotions & Tech
- PRobecast #66: Tweeple, Spam and MySpace’s Facebooklift, 16 Jun 2008 in PRobecast
- Audio from Social Media Club Enterprise Event, 13 Jun 2008 in PR
- Tonight’s Panel, 12 Jun 2008 in Events & Social Media
- Social Media and the Enterprise, 11 Jun 2008 in News & Commentary & Social Media & Social Networks
- Enterprise 2.0 Live Blogging, 10 Jun 2008 in Events
- PRobecast #65: Scottygate, Popcorn and Summer Reading, 06 Jun 2008 in PRobecast
- Welcome to the NEW Tech PR Gems!, 05 Jun 2008 in Shameless Promotions
- Probecast Interlude, 02 Jun 2008 in PRobecast
- Audio from the Future of Journalism, 27 May 2008 in Events & Journalism & Social Media
- Social Media and Search, 27 May 2008 in Events & Social Media
- The Future of Journalism is in Your Hands (Next Tuesday), 15 May 2008 in Events & Journalism & Social Media
- Boston is Social Media Central, 13 May 2008 in Events & Journalism & Social Media & Web
- PRobecast 63: Shrinking Newsrooms, PR Spammers and Wikis, 09 May 2008 in PRobecast
- PRobecast 61: Earth Day, eBay, Rockstars and Voyeurs, 25 Apr 2008 in PRobecast
- CTIA Tweetup: Wednesday, 6pm, Quark’s Bar, 28 Mar 2008 in Events & Social Media
- PR(SA) lessons from the war zone (TUESDAY)!, 21 Mar 2008 in Events & PR
- Social Media Club Boston update, 12 Mar 2008 in Events & Social Media
- Civics, Social Media and the Countdown to Election ‘08, 15 Feb 2008 in Events & Social Media
- CNN contributor Morra Aarons of BlogHer.org joins next week’s SMC Boston panel, 29 Jan 2008 in Events & Politics & Social Media
- Audio from Yesterday’s PRSA / SMC Event on Future of PR, 11 Jan 2008 in Events & PR
- Paul Gillin on the future of media & marketing, 08 Jan 2008 in Events & Marketing & Media Relations & Social Media & Web
- Panelists for next week’s PRSA event, 03 Jan 2008 in Events & Marketing & Social Media
- Twitter goes green (and pink), 21 Dec 2007 in Social Media & Web
- Beyond Blogging: PR and Today’s Social Media Revolution, 13 Dec 2007 in Events & PR & Social Media
- Initial findings on social media influencer research announced, 06 Dec 2007 in News & Commentary & PR & Social Media
- The Future of Social Media: Boston, December 6th, 6pm, 28 Nov 2007 in Events
- $100 off SNCR Research Symposium & Awards Tickets, 28 Nov 2007 in Events & PR
- PRobecast #40, 16 Nov 2007 in PRobecast
- PodCamp Boston 2: Following and Joining Online Conversations, 10 Nov 2007 in Events & PR & PRobecast & Podcasting & Social Media
- PRobecast #39: PR & Social Media, Whole Foods, Prince vs. fans, 09 Nov 2007 in PRobecast
- Adventures in tech support hell, 01 Oct 2007 in News & Commentary & Web
- Social Media Sushi and Social Media Club, 18 Sep 2007 in Events & Social Media
- Facebook failed me!, 18 Sep 2007 in News & Commentary & Social Networks
- PRobecast #31 - the Topaz Partners PR Podcast, 14 Sep 2007 in PRobecast
- Measuring (PR) success, 13 Sep 2007 in Events & PR
- The future of marketing with David Weinberger - TODAY, 12 Sep 2007 in Events & Marketing
- Social media lessons learned from “Fake Steve Jobs”, Wal-Mart and Forrester, 11 Sep 2007 in Events & Social Media
- Social networking and the evolution of training, 07 Sep 2007 in Podcasting & Social Networks
- Radio Social Media, 07 Sep 2007 in Blogging & Podcasting & Social Media
- Have a safe and happy weekend, 31 Aug 2007 in News & Commentary & Podcasting
- Boston social media breakfast Wednesday morning!, 28 Aug 2007 in Events & Social Media
- PRobecast #29: Skype and Monster.com down? Facebook, social media and AC-DC good for you?, 24 Aug 2007 in PRobecast
- Upcoming Boston social media events, 23 Aug 2007 in Events & Social Media
- Bacn: The new spam (but how it can be good for you), 22 Aug 2007 in Social Networks & Tips & Tricks & Web
- Consumer vs. enterprise, 15 Aug 2007 in News & Commentary
- Boston (and Philly!) blogging havens, 14 Aug 2007 in Blogging & News & Commentary
- What if everybody in the world could read your pitch?, 07 Aug 2007 in Media Relations & PR
- Tech PR Gems: (Almost) a Power150 blog, 06 Aug 2007 in Shameless Promotions & Web
- Dan Lyons strikes again! Is his name mud?, 06 Aug 2007 in Blogging & News & Commentary
- Best PR movies, shows and novels, 03 Aug 2007 in PR
- Corporate video: "CAD to the Bone", 02 Aug 2007 in Web
- Facebook is scary!, 11 Jul 2007 in News & Commentary & Social Networks & Web
- Boston Photowalk, Thursday 6pm @ Esplanade, 10 Jul 2007 in Events
- HAPPY BLOGIVERSARY, TECH PR GEMS!, 03 Jul 2007 in Blogging & Shameless Promotions
- The Game of Social Media, 03 Jul 2007 in Blogging & Social Media & Web
- PRobecast #22, 29 Jun 2007 in PRobecast
- Submit your best PR pitch and win $$, 28 Jun 2007 in PR & Web
- Boy it’s quiet out there!, 26 Jun 2007 in Politics & Tech & Web
- Top 5 (+1) objections to social media, 22 Jun 2007 in PR & Social Media & Tips & Tricks
- Reminder: SMC Boston event this Thursday, 18 Jun 2007 in Events & Social Media
- Boston’s PR, marketing and social media authors, 14 Jun 2007 in Marketing & Media Relations & PR & Tech
- Tech PR War Stories very worthwhile, 14 Jun 2007 in PR & Podcasting & Web
- MassTLC spring meeting, 13 Jun 2007 in Events & Podcasting & Tech
- Time Breakdown of Modern Web Design, 12 Jun 2007 in Web
- Social media manifesto for marketers, 12 Jun 2007 in Marketing & Social Media
- June 21st: The business case for social media, 11 Jun 2007 in Events & Social Media
- When is a blog not a blog?, 07 Jun 2007 in Blogging & Messaging & Positioning & PR
- Sam Whitmore and David Berlind visit Topaz Partners, 05 Jun 2007 in Shameless Promotions
- David Weinberger on the new way to bring order from chaos, 05 Jun 2007 in News & Commentary & PR & Predictions
- Adam Zand on anonymous blogging, 04 Jun 2007 in Blogging & Tips & Tricks
- Boston Second Life Social Media Club event video available in SL, 01 Jun 2007 in Events & Social Media & Web
- PRobecast #15 — The Topaz Partners Podcast — Second Life, Journalism, Fortune magazine and fights at the Boston Pops, 14 May 2007 in PRobecast
- Social Media Club Boston May Event: Second Life, 08 May 2007 in Events & Social Media
- Highlights from the May 2 MassTLC Healthcare Event, 08 May 2007 in Events
- The Topaz Turmoil, 30 Apr 2007 in Blogging & News & Commentary & PR & Shameless Promotions
- Battle of the Podcast Theme Songs Begins!, 16 Apr 2007 in PRobecast & Shameless Promotions
- PRobecast #11 Player, 14 Apr 2007 in PRobecast
- Boston, bomb scares and buzz marketing, 06 Apr 2007 in Marketing & Social Media
- Free money for good PR!, 06 Apr 2007 in PR
- Tom Foremski at the New Comm Forum 2007, 28 Mar 2007 in Interviews & Roundtables & PR
- SMCBoston: Ethics and the social media generation gap, 21 Mar 2007 in Events & Marketing & Social Media
- First Inc. Now Fortune? WTF?!, 14 Mar 2007 in Blogging & News & Commentary
- Entropy, social media and communications ethics, 06 Mar 2007 in Blogging & News & Commentary & PR & Social Media
- PRobecast - The Topaz Partners PR Podcast - Episode 4, 24 Feb 2007 in PRobecast
- Portland television reporter interviews Stickam users on Stickam, 22 Feb 2007 in Journalism & Social Media & Web
- Audio from February’s Boston SMC event on video, 22 Feb 2007 in Events & Social Media
- Topaz speaking at next week’s PRSA social media panel, 20 Feb 2007 in Events & Shameless Promotions
- Speaking of word of mouth…, 09 Feb 2007 in PR & Tips & Tricks
- Name that podcast, 06 Feb 2007 in PRobecast & Podcasting & Shameless Promotions
- I’ve done some stupid things in my life…, 01 Feb 2007 in Marketing & News & Commentary
- The death of social media, 24 Jan 2007 in Events & Social Media
- Social media has crossed the chasm, 23 Jan 2007 in Marketing & Messaging & Positioning & PR & Social Media
- "Tangled up in tubes", 19 Jan 2007 in Web
- SMC-Boston Jan-07 Part 2, 12 Jan 2007 in Events & Social Media
- SMC-Boston Jan-07 Part 1, 12 Jan 2007 in Events & Social Media
- Next Boston Social Media Club Event: Jan 11th, 22 Dec 2006 in Events & Social Media
- Comments closed, 19 Dec 2006 in Blogging
- Marketing in a digital age, 11 Dec 2006 in Marketing & News & Commentary & PR
- James Kim died a hero, 06 Dec 2006 in News & Commentary
- Edelman poised to tackle the social media release, 05 Dec 2006 in Media Relations & PR & Social Media
- Happy Thanksgiving!, 21 Nov 2006 in Shameless Promotions
- Boston Social Media Club - How to get involved, 16 Nov 2006 in Events & Social Media
- Boston gets social media, 10 Nov 2006 in PR & Social Media
- Trust: The last barricade to social media success, 09 Nov 2006 in News & Commentary & PR & Social Media
- I finally got to meet you!, 07 Nov 2006 in Events
- Second Thursday in Second Life, 07 Nov 2006 in Events & Social Networks
- The present and near future of the press release, 07 Nov 2006 in Media Relations & Messaging & Positioning & PR
- Social Media Release draft specification released, 02 Nov 2006 in PR & Social Media
- Boston Social Media Club site is live, 01 Nov 2006 in Events & Social Media
- The world’s first remote-controlled speaker training collar, 27 Oct 2006 in News & Commentary
- Inaugural SMC Boston event sold out — but…, 25 Oct 2006 in Events & Social Media
- Reminder: Inaugural Social Media Club Boston event: Nov. 2nd, 19 Oct 2006 in Events & Social Media
- Boston’s inaugural Social Media Club meeting scheduled for Nov. 2, 6pm, 19 Oct 2006 in Events & Social Media
- Have you seen this avatar?, 17 Oct 2006 in PR & Social Networks & Web
- Boston SMC event registration update, 11 Oct 2006 in Events & PR & Social Media
- It’s not too late to sign up for the SNCR symposium and celebration!, 10 Oct 2006 in Events
- Users, money shifting to participatory ‘Web 2.0′, 10 Oct 2006 in News & Commentary & Web
- Stop VI: Non-material alternatives to press releases, 05 Oct 2006 in Media Relations & PR & Predictions
- B2B blogging on an upswing, 28 Sep 2006 in Blogging
- Kudos to the Cardinal for wicked strong (blog) street creds, 28 Sep 2006 in Blogging & News & Commentary
- Topaz is hiring, 27 Sep 2006 in Shameless Promotions
- Press releases and PR agency pot-shots, 27 Sep 2006 in News & Commentary & PR
- Business Wire to support XHTML, 25 Sep 2006 in PR & Web
- Topaz in BusinessWeek, 25 Sep 2006 in Shameless Promotions
- One step closer to EPIC…, 20 Sep 2006 in News & Commentary & Social Media & Web
- Old school meets new school in tech mashup, 20 Sep 2006 in Journalism & Predictions & Web
- Bostonians, support social media, 20 Sep 2006 in Events & Social Media
- Public relations vs. public relationships, 18 Sep 2006 in PR & Predictions
- What’s wrong with this picture?, 14 Sep 2006 in Tech
- YouTube vs. the Superbowl, 01 Sep 2006 in News & Commentary & Social Media & Web
- Inaugurating the Social Media Club, 17 Aug 2006 in PR & Social Media
- Survey request: Press release use by public companies, 10 Aug 2006 in Media Relations & PR
- Google and the death of display advertising, 10 Aug 2006 in PR & Social Media & Web
- Todd’s email rant, or why I will never buy a Blackberry, 07 Aug 2006 in News & Commentary
- Stop V: Current practices of disclosing non-material information, 04 Aug 2006 in Marketing & News & Commentary & PR & Predictions
- A little math: Measuring blogging, 28 Jul 2006 in Blogging & News & Commentary
- PR blasts don’t work, 27 Jul 2006 in News & Commentary & PR
- Will Bravo improve tabloid journalism’s rep?, 23 Jul 2006 in Journalism & News & Commentary
- The problems with the press release, 21 Jul 2006 in News & Commentary & PR
- Stop IV: Who’s the audience, 20 Jul 2006 in PR & Tips & Tricks
- The evolution of the press release, 19 Jul 2006 in Media Relations & PR
- The history of the press release, 18 Jul 2006 in Media Relations & News & Commentary & PR
- Blog series: The history, evolution and future of the press release, 18 Jul 2006 in News & Commentary & PR
- Computerworld on the future of IT, 17 Jul 2006 in News & Commentary & Tech
- Bears, bugs and bunt things, 05 Jul 2006 in Shameless Promotions
- Topaz… On the Record…Online, 22 Jun 2006 in Shameless Promotions
- Speaking of job transitions…, 13 Jun 2006 in Blogging & Web
- Snakes, blogs and memes, 13 Jun 2006 in Web
- The future of technology, 30 May 2006 in PR
- If Judith Miller were a blogger, would she have printed the pre-9/11 intelligence?, 21 May 2006 in PR
- I thought we answered this one…, 21 May 2006 in PR
- The Internet: Where content is king…, 15 May 2006 in PR
- Considering a blog relations campaign?, 28 Apr 2006 in PR
- The BBC is not unbending, 26 Apr 2006 in PR
- The age of plagiarism, 25 Apr 2006 in PR
- Setting the stage part I: Okay, so what’s missing?, 24 Apr 2006 in PR
- Blog series: PR and the microformat revolution, 24 Apr 2006 in PR
- Blogs, movies and monsters, 24 Apr 2006 in PR
- Giving up control of the message, 21 Apr 2006 in PR
- Blogging is good for your career*, 17 Apr 2006 in PR
- Podcasting the Boston Marathon, 17 Apr 2006 in PR
- From CGM to citizen marketing, 14 Apr 2006 in PR
- The veil is lifted, the curtains parted, 13 Apr 2006 in PR
- Nine steps to a better business blog, 12 Apr 2006 in PR
- Viral Hall of Fame winners announced, 06 Apr 2006 in PR
- We’re back - Did you miss us?, 03 Apr 2006 in PR
- No no really, we’re still here…, 28 Mar 2006 in PR
- Paying attention to attention at ETech, 09 Mar 2006 in PR
- Comment disclaimers on blogs, 27 Feb 2006 in PR
- Topaz @ Yankee IABC, 24 Feb 2006 in PR
- Behind Steve Job’s curtain, 08 Feb 2006 in PR
- Press releases, public companies and blogs: Stay tuned for more, 07 Feb 2006 in PR
- Bloggers fight the U.S. Army, win, 05 Feb 2006 in PR
- Imagining the Google future, 03 Feb 2006 in PR
- Generalists vs. specialists, 30 Jan 2006 in PR
- The other side: What we technophiles forget, 26 Jan 2006 in PR
- Stop III: Material nonpublic disclosure alternatives, 26 Jan 2006 in PR
- Stop II: Disclosure of material information, 25 Jan 2006 in PR
- Stop I: Defining material, nonpublic information, 23 Jan 2006 in PR
- Blog series: Press releases, public companies and blogs, 23 Jan 2006 in PR
- The continued blurring of old and new media, 19 Jan 2006 in PR
- Viva la search release… but only for private co’s, 18 Jan 2006 in PR
- Targeting satellite photos, 17 Jan 2006 in PR
- Thoughts on Today’s online marketing strategies seminar, 12 Jan 2006 in PR
- Newseum: Front pages from around the world, 10 Jan 2006 in PR
- Sliding scale of blog ghost writing, 09 Jan 2006 in PR
- No, I’m not at CES, 08 Jan 2006 in PR
- Speaking of blogging for bucks…, 08 Jan 2006 in PR
- Blog Day in Waltham, Mass.: Thus. Jan 12th, 06 Jan 2006 in PR
- But *I* like Hawaiian shirts…, 05 Jan 2006 in PR
- Can your company do this?, 04 Jan 2006 in PR
- Blogging for bucks, 04 Jan 2006 in PR
- That’s all folks… Til next year at least, 23 Dec 2005 in PR
- Spam success of the week, 22 Dec 2005 in PR
- The Internet is broken, 21 Dec 2005 in PR
- Wikipedia to time delay popular pages, 20 Dec 2005 in PR
- Cuban: Blogs vs. NYT, 19 Dec 2005 in PR
- Posting versus communicating, 16 Dec 2005 in PR
- Blog sex… Okay, not really, 14 Dec 2005 in PR
- PR: Nuance, translation or sales?, 12 Dec 2005 in PR
- Wagner highlights blog relations successes, 09 Dec 2005 in PR
- Backchannels a la blog, 08 Dec 2005 in PR
- Podcast content search, 02 Dec 2005 in PR
- WOM = MLM?, 01 Dec 2005 in PR
- NPR’s podcasts all the rage, 30 Nov 2005 in PR
- Tech PR Gems disclaimer (frequently updated), 29 Nov 2005 in PR
- Is the Boston tech scene dying?, 28 Nov 2005 in PR
- The seven deadly blogging sins, 28 Nov 2005 in PR
- The Industry Standard still exists?, 28 Nov 2005 in PR
- Wiki your blogging best practices, 28 Nov 2005 in PR
- Thanksgiving break, 22 Nov 2005 in PR
- All your base are belong to Google, 17 Nov 2005 in PR
- PR "blasts" don’t work - especially with bloggers, 17 Nov 2005 in PR
- The buzz about BzzAgent, 15 Nov 2005 in PR
- PR blog ranking madness continues, 14 Nov 2005 in PR
- Blogging in 5 years, 13 Nov 2005 in PR
- Getting enough from Technorati?, 11 Nov 2005 in PR
- Continuum of corporate blog approaches, 10 Nov 2005 in PR
- Automate your website news with blogs, 10 Nov 2005 in PR
- The rise and fall of PR blogs, 09 Nov 2005 in PR
- Another call for straight PR speak, 09 Nov 2005 in PR
- CEOs wake up, smell the blogs, 08 Nov 2005 in PR
- How do your presentations/newsletters/blogs rate?, 07 Nov 2005 in PR
- Video kills the podcasting star?, 04 Nov 2005 in PR
- Comment management issues resolved, 03 Nov 2005 in PR
- Whitmore does it again: A response from Dan Lyons, 03 Nov 2005 in PR
- Kryptonite: The only folks happy with Daniel Lyons’ article, 02 Nov 2005 in PR
- Feah me now, heah me latah, 31 Oct 2005 in PR
- Friday not quite as funny, 28 Oct 2005 in PR
- I’m not a journalist… yet…, 27 Oct 2005 in PR
- The secret’s out: "The Conversation Gap", 26 Oct 2005 in PR
- Digression: Dilbert does blogs, 25 Oct 2005 in PR
- Riding the long tail’s coattails, 25 Oct 2005 in PR
- Splogs hurt Blogger’s legitimacy, 24 Oct 2005 in













