1. It’s the economy, stupid! The major indices were hurting this week. Will Web 2.0 save us?
2. Did you Tweet about the debate? Is mixing politics, business and technology a good idea? Do Democrats own the social media space? Are new online polls accurate because of this?
3. Does your entire online social network know your birthday? Your pets’ name? Your mother’s maiden name? They might be able to assume your identity!
4. Does citizen journalism work? It didn’t for Apple.
5. Should the About Us page be banned?
6. What's next for Todd?

You can subscribe to PRobecast via Podcast Ready —

or iTunes.

Or simply use the RSS link here:

You can send your feedback to probecast@topazpartners.com. You can also call your feedback into 781-404-2410. Or leave a comment on our blog!

PRobecast’s opening music is “Junk In A” by Pat Zelenka, available on the Podsafe Music Network. Our closing music is "Show Me" off of The Blizzard Of 78's self-titled album, available on iTunes or on CD.

Have a listen to some of our past PRobecasts…

Share on Facebook

Share/Save

In the past, corporate responsibility meant giving money to local charities, or more recently, publishing glossy annual reports on corporate social responsibility initiatives. With the advent of social media, the bar has been raised. Now consumers and other stakeholders are speaking online about a variety of health, environmental and energy icvssdfssues that affect their lives and their communities. Corporations need to use social media to listen and engage in these conversations that impact corporate reputation and shareholder value. Join us for a panel discussion on how companies are using the internet social media to interact with their constituencies and build stronger relationships.

Speaking of using social media responsibly to implement change, there are just a couple tickets left for Boston’s Social Media for Social Change (SM4SC) event on the 10th–it promises to be a great event!

Share on Facebook

Technorati Tags: csr, PR, SMCBoston, socialmedia, socialmediaclub

Share/Save

Also, the Social Media Club Boston is planning an event at the end of the Summit talking about corporate responsibility, and the Summit organizers have graciously extended a discount code for folks who want to attend both events. Follow the link above to the Social Media Club event for a discount code on the New Media Summit! Hope to see you there!

Share on Facebook

Technorati Tags: Marketing, newmarketingsummit, PR, socialmedia

Share/Save

1. 6 reasons why we can't be friends
2. Executives who Tweet (and the PR people behind them)
3. How to kick your content up a notch (and how not to Tweet)
4. Monitter.com
5. Two stats you need to know
6. The election: Tweeting politics, scoring the debate, hosting your own debate party, and remixing the debate

You can subscribe to PRobecast via Podcast Ready —

or iTunes.

Or simply use the RSS link here:

You can send your feedback to probecast@topazpartners.com. You can also call your feedback into 781-404-2409. Or leave a comment on our blog!

PRobecast’s opening music is “Junk In A” by Pat Zelenka, available on the Podsafe Music Network. Our closing music is “Chase Me On A Bike” composed by Rob Capra.

Have a listen to some of our past PRobecasts…

Share on Facebook

Share/Save

1. Current TV to broadcast tweets during debates
2. SoMe Election 08
3. Are bloggers "media?"
4. Is PR propaganda?
5. Why can't PR still get it right?
6. Fostering entrepreneurship and driving innovation
7. It's okay to go negative!

You can subscribe to PRobecast via Podcast Ready —

or iTunes.

Or simply use the RSS link here:

You can send your feedback to probecast@topazpartners.com. You can also call your feedback into 781-404-2409. Or leave a comment on our blog!

PRobecast’s opening music is “Junk In A” by Pat Zelenka, available on the Podsafe Music Network. Our closing music is “Chase Me On A Bike” composed by our own Rob Capra.

Have a listen to some of our past PRobecasts…

Share on Facebook

Share/Save

You’re invited to a very cool event being put on by MassTLC:

Thursday, October 2, 2008
7:30 am – 6:00 pm
Sun Microsystems, One Network Drive, Burlington, MA

Join multiple generations of entrepreneurs, investors, influencers and other leaders in the local technology community for a high-energy, high-impact day focused on driving innovation and fostering entrepreneurship in the region – the MassTLC Innovation2008 unConference.

What’s an unConference? BusinessWeek describes this user-generated format as “a hybrid of a teach-in and a jam session, with a little show-and-tell mixed in.” We’ve taken the concept one step further and added sounding board sessions between “experts” and up and coming entrepreneurs.

Reserve your space today and plan on arriving early as the attendees will create the agenda during the first session. Space is limited and registrations will be honored on a first come first serve basis. REGISTER NOW

Attention Entrepreneurs: The event’s sponsors are providing scholarships for up to 60 entrepreneurs, reducing the cost of participation from $195 to just $95. If selected for a scholarship, you will be given exclusive access to members of our Expert Roster. Entrepreneur Scholarships are being awarded on a rolling basis. APPLY TODAY. Early-stage entrepreneurs who have not already been out on the venture circuit will be given priority.

Share on Facebook

Technorati Tags: conference, entrepreneurs, event, Events, influencers, innovation, investors, knowledge, knowledge transfer, MassTLC, scholarships, unconference

Share/Save

In testing an RSS news feed for press release for one of our clients (why don’t all the wire services do this, by the way?), we created a dummy blog and pasted in some press releases yesterday. Today, we got this note. Well done! (But please don’t delete our blog!)

Hello,

P.S. Just one more reminder: Unless you request a review, you won’t be able to use your blog. Click this link to request the review

Share on Facebook

Technorati Tags: Blogger, Blogger.com, blogs, spam, spam blogs, splogs

Share/Save

1. Obama needed to score big at the DNC. Biden flopped. How did Obama do?

2. Giving up: it's not just for wimps anymore. Why companies like Circuit City and AMC should just give up control, unlike Babs.

3. Disclosure: Did it help or hurt the Social Media Group and Livingston Communications? We all agree that disclosing the break-up was the right thing to do, but could they have avoided all the publicity, positive and negative, if they'd waited until they were done with the due diligence before announcing the merger?

You can subscribe to PRobecast via Podcast Ready —

or iTunes.

Or simply use the RSS link here:

You can send your feedback to probecast@topazpartners.com. You can also call your feedback into 781-404-2409. Or leave a comment on our blog!

PRobecast’s opening music is “Junk In A” by Pat Zelenka, available on the Podsafe Music Network. Our closing music is “Chase Me On A Bike” composed by our own Rob Capra.

Have a listen to some of our past PRobecasts…

Share on Facebook

Share/Save

Share on Facebook

Share/Save

But try looking for B2B examples. They're few and far between.

We're trying to put an end to that. We're therefore launching a PRobecast series that will highlight the B2B social media examples and (hopefully) successes.

Our first guest of the series is John Cass, SNCR founding fellow and online community manager at Forrester Research. I had a chance to meet up with John at Podcamp Boston 3 this weekend.

John shared some excellent B2C examples at the June Social Media Club Boston event, but these weren't really focused on B2B.

So today, John and I talked about a few B2B social media examples, including:

* Scuderi Group
* Emerson Process Management
* Indium Corporation

Oh yeah. And this one:

Do you have examples of B2B social media success you'd like to share? Drop us a line! We'll have you on the next installment!

You can subscribe to PRobecast via Podcast Ready —

or iTunes.

Or simply use the RSS link here:

You can send your feedback to probecast@topazpartners.com. You can also call your feedback into 781-404-2409. Or leave a comment on our blog!

PRobecast’s opening music is “Junk In A” by Pat Zelenka, available on the Podsafe Music Network. Our closing music is “Chase Me On A Bike” composed by our own Rob Capra.

Have a listen to some of our past PRobecasts…

Share on Facebook

Technorati Tags: B2B, B2B social media, PCB3, Social Media, social media examples, socialmedia, success

Share/Save