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Archive for the 'Shameless Promotions' Category

IT and business media say Topaz is #1

August 15th, 2008 by Todd Van Hoosear

Congratulations to the whole team here at Topaz are in order. Our firm was voted #1 mid-sized tech PR agency in a national survey of over 800 IT and business media journalists conducted by PRSourceCode. THAT feels good!

Category: Shameless Promotions | 1 Comment »

Happy Anniversary, Tech PR Gems!

July 7th, 2008 by Todd Van Hoosear

Just a few days after Topaz Partners celebrated its sixth year of business, our blog is celebrating its fourth year! Our first post, like most first posts, wasn’t terribly profound, but it did try to help folks understand the whole RSS idea back when most PR agencies were blissfully unaware of the coming social media revolution / evolution / utopia / anarchy.

To give credit where credit is due, Todd Defren beat us on the Boston PR blogging scene by a month. But since that inauspicious start, Topaz Partners has continued to be one of the most innovative PR firms in the region when it comes to social media, if I may say so myself.

This is the blog that helped launch dozens of other blogs, from personal blogs for our employees to CEO and corporate blogs for our clients. Our track record of client blog abandonment remains strong, based on some napkin math I did last night–we’re hitting more than .500, which is pretty impressive given the overall drop in corporate blogging we’re seeing.

UPDATE: AN Hosting and Midphase are crediting me a whole month for being down for most of the day today–THE DAY THIS BLOG IS SUPPOSED TO BE CELEBRATING ITS 4TH ANNIVERSARY! Wow, thanks, guys.

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Category: Blogging, Shameless Promotions | 2 Comments »

Mashup: It’s not just for software anymore

July 2nd, 2008 by Todd Van Hoosear

Last night, Topaz Partners celebrated its 6th anniversary, and the onset of summer, with a real-live Summer Mashup. More than a hundred folks stopped by from local and regional companies, agencies, news outlets and analyst firms. A good time was had by all, and we may turn this into a tradition…

Before (w/ Stephanie Shultis)
The Topaz Wall of (PR) Fame
The Drink Station: Before
The Drink Station: During (w/ Art Dimond, ??, Michael Spataro and Greg Venne in the Foreground
Topazers Alison Raymon and Malinda Singh chat with Bill Siegel and Hans Riemer
Topazers Susan Koutalakis, Donna Meehan (working the Drink Station) and Paul Hughes
Topazers Katelyn D'Eramo, Glen Zimmerman and Wendie Larkin
BusinessWire's Karen Reynolds and Topazer Todd Van Hoosear talk about the social media press release
Paula Slotkin and Brooke Blew
Matt Kelly chats with Topazer Christina Carlson while Bill Siegel looks on
Chris Oake, Yvonne Gaudette, Doug Haslam and Todd Van Hoosear

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Category: Events, Shameless Promotions | No Comments »